Harrah’s Extends World Series of Poker Contract with IMG Sports & Entertainment

Harrah’s Interactive Entertainment and IMG Sports & Entertainment announced a four-year contract extension for global representation of the WSOP property. 

According to the agreement, IMG will continue to use its international network to help establish the brand in areas beyond Las Vegas and London. 

“We are looking to emphasize the ‘World’ in World Series of Poker as our vision of the brand extends beyond the annual events in Las Vegas and London,” said Mitch Garber, CEO of Harrah’s Interactive Entertainment. 

“By tapping the global reach and expertise of IMG, we are confident that together we can take the brand to new levels on the international stage through new international bracelet events and other WSOP licensed poker events.”

 IMG has worked with the WSOP since 2005 and helped attract corporate sponsors like Jack Link’s, Hershey’s and Planters.

Advertisements

Leave a comment

Filed under entertainment, Las Vegas, news, sports, Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s