Before you get the impression that Las Vegas businesses are closing down and moving out enmasse because of our sour economy, please reconsider. Apparently, some businesses considering a move to Las Vegas are not giving up on the desert ship just yet. Case in point is Red Digital Cinema, the manufacturer of the highly touted, leading cutting edge technology red camera, whose high-tech movie production equipment has been used to shoot “Angels and Demons” and many other movies.
Red Digital founder and CEO Jim Jannard has been talking to the Clark County Commission and apparently they are all ears about his plan to manufacture his cameras at an 80-acre site in the far southwest valley of Las Vegas, and to build a sound studio there as well, along with homes for himself and others like him who work in the movie industry. In fact, the commission has already recently voted approval of some zoning changes for the project, clearing the initial building hurdle.
The Nevada Development Authority, which works to attract businesses to Southern Nevada, helped Jannard to find the 80 acres and is assisting Red Digital Cinema in completing the paperwork required by local governments.
A member of Red Digital Cinema’s board of directors told the commission a week ago that the business complex, when completed, will employ from 1,000 to 2,000 people.
Those words are more than mere hope and boastful bravado. Jannard has a long history of success. In 1975 he found Oakley Inc., the company famous for its sunglasses and eyewear. Forbes magazine last year estimated Jannard has about $3 billon in assets.